Available for work
Hi, I’m Ananya.
UI/UX & Product Designer based in Toronto, Ontario.
Specializing in intuitive, user-centered design that balances business goals with functional, aesthetic appeal. Experienced in owning end-to-end product design and transforming complex challenges into simple, impactful digital experiences.
years of experience
7+
Featured Cases
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Featured Cases *
Teal Climate (Dashboard)
SaaS Dashboard for GHG accounting and reporting
Simplified a complex B2B greenhouse gas accounting and reporting workflow by reducing data-entry friction, improving navigation clarity, and maintaining enterprise-grade data security.
BudgetBliss (Mobile App)
Designed a user-centric mobile app that simplifies the budget vacation planning process and enables users to confidently make informed decisions, enjoy memorable vacations within their financial constraints.
Redefining Affordable Travel
House2Home (Website)
E-commerce Website for New Homeowners
Created a home décor website, streamlining the decision-making process for new homeowners and improve cart abandonment within a single Google Venture style design sprint.
Bespoke(Mobile App)
Personalized makeup experience
Designed a solution to uncover the underlying challenges users encounter in choosing the right foundation and identify measures to streamline the product selection process. Additionally, explore ways to design a guest checkout process to address cart abandonment and increase website revenue.
Behind the Work: Trusted Testimonials
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Behind the Work: Trusted Testimonials *
Branding & Visual Design
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Branding & Visual Design *
Terranote Mobile app
Created a 3-month social media launch strategy for Terranote, aligning branding, visual design, UX, and video editing with business goals and user needs. Designed and edited visual assets—including static posts, stories, carousels, and reels—wrote on-brand copy, and developed conversion-driven CTAs to support pre- and post-launch growth.
Brand Coach
Logo designed for a freelance brand coach who helps solo entrepreneurs with their personal brand voice.
The Toy Lobby
Logo designed for a small business collector selling blind boxes, figures and toys.
Cyber Steel Solutions
Logo designed for a start up cyber security company specializing in technical solutions and consulting.
‘Musings’ Album and Singles Cover
Designed album and singles covers for a Canadian music artist ‘Emil Story’, available on Spotify, apple music and other streaming platforms.
Branded Beer Can Labels
Designing branded beer can labels for a corporate.